Enrico Ahrens Solera
Program Director
International Master in Business Administration (IMBA) and
International Business Program (IBP)

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Collaborate with us for the next UPDATE!, we look forward to receiving your suggestions and recommendations. If you have something interesting to share with Fundesem Alumni don't hesitate and send us an e-mail at oldamian@fundesem.es

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GENERAL MANAGEMENT

“"Every job is a self-portrait of the person who did it. Autograph your work with excellence." ” - Jessica Guidobono

OPINIONS

Genius or hard worker?

Specific interests, long debates and great challenges: China, the country with most internet users was about to fall off Google's business map.

Good news have arisen though both for the giant search engine and the Chinese consumers.

Get informed!

CHALLENGES

Professor Joan Freeman, psychologist and author of How to Raise A Bright Child, believes "There's a big difference between a gifted child and a gifted adult. All a child has to do is be advanced for their age. An adult has to push the frontiers of knowledge."

Adora Svitak, the 13-year old American child prodigy and internationally published author is challenging us to turn to “childish thinking”: bold ideas, wild creativity and especially optimism. Are you ready?

Check out the highlights!

Programs

International Master in Business Administration (IMBA) (100% English)

The International Master in Business Administration (IMBA), students will be able to improve or learn the Spanish language through specially designed language classes [More Information]

International Business Program (IBP) (100% English)

We offer international students the opportunity to acquire a multinational business culture and at the same time improve their Spanish through our International Business Program.[More Information]

SOCIAL MEDIA NEWS

Thoughts about Facebook Open Graph, Road to the Semantic Web

By Israel García

The basic premise of Facebook Open Graph is that, information about the user is shared and disseminated as it was IDs, which are connected to different platform sites. These sites translate this information into preferences, likes and habits depending on their purpose and interpret them as recommendations and suggestions based on what users have in their Facebook profiles.

Read more!

Thoughts about Facebook Open Graph, Road to the Semantic Web

by Israel García
Community Connector & Social Media Mkt Adventurer.
http://israelgr.wordpress.com
http://twitter.com/Israel_Garcia
http://www.linkedin.com/in/israelgr
“My job isn’t making waves, but to ride them”

Facebook Open Graph establishes a link between the objects represented in the graph (people, notes, photos, events, links…) and the connection with them (people you may know, tags, familiar/friend relationships, shared content…) Every time we say “I like” (new form of “become fan”) we’re giving to the Facebook graph API information that will spread virally among sites as Pandora, Glue and sites we have never heard about.

Facebook Open Graph seems to state that, it’s the formula to engage with users tailoring their wants, desires and likes, so they can deliver an “overwhelming interactive experience.” Facebook with the Open Graph clearly opens a straight path towards the semantic Web (that’s to say 3.0), which describes the relationships between things (like A is a part of B and Y is a member of Z) and the properties of things (like size, weight, age, and price) integrating applications as Facebook Open Graph.

My main concern is, to what point is it beneficial for “us” that Facebook – or in a near future the semantic Web, shares all our personal information across the online world? To what extent is it beneficial for users that Facebook can collect information about likes or preferences and spread through the Web? Are they owners of our privacy? Are we at the doors of a new era where everybody can access to our personal information through social networks with ease? Is it truly worth it? Or on the contrary, will we be enjoying of a better tailored-user experience each time this sites adjust its content to meet our needs and likes?

In your opinion, what will be the impact of this API graph?

SUCCES STORIES

The Peter Principle: Why things always go

The Social Network, the movie which has already generated various controversies with only having released its trailer, is being evaluated by Mark Zuckerberg and Dustin Moscovitz, Facebook´s co-founders. Apparently, a shade of disapproval has set over their comments.

Find out why

Read more

PREVIEW

Enjoy the trailer of the highly anticipated Facebook movie. Is its success guaranteed? Is it following the company´s pattern? How would you feel if someone decided to make a movie about your company?

Watch it on youtube.com