Enrico Ahrens Solera
Program Director
International Master in Business Administration (IMBA) and
International Business Program (IBP)
Collaborate
Collaborate with us for the next UPDATE!, we look forward to receiving your suggestions and recommendations. If you have something interesting to share with Fundesem Alumni don't hesitate and send us an e-mail at oldamian@fundesem.es
GENERAL MANAGEMENT
“If we value independence, if we are disturbed by the growing conformity of knowledge, of values, of attitudes, which our present system induces, then we may wish to set up conditions of learning which make for uniqueness, for self-direction, and for self-initiated learning.” - Carl Rogers
Scientia potentia est!
As "knowledge is power", we have decided to provide you with some healthy "food for thought". Add some imagination, self-initiative and positivism! Performance is the next step!
News
Wal-Mart Throws Its Weight Into Digital
Is the retail leader setting or following the trend? Every business sector has been facing real challenges as the world is apparently turning into a big screen. The digital era is the ground for serious strategic changes: business has to be thought of as a response to individual demands. By acquiring the promising start-up Vudu, Wal-Mart gets back into the Internet movie business. Like?
The Innovation crown goes to...Europe!
An annual report by INSEAD and the Confederation of Indian Industry outlines that business sophistication is no longer dependent on the US market. An innovation Top 10 points out no less than seven European countries, with a first place that goes to Iceland! Does this depend only on the market size or is it really that the "pillars of innovation" are set in Europe?
Programs
International Master in Business Administration (IMBA) (100% English)
The International Master in Business Administration (IMBA), students will be able to improve or learn the Spanish language through specially designed language classes [More Information]
International Business Program (IBP) (100% English)
We offer international students the opportunity to acquire a multinational business culture and at the same time improve their Spanish through our International Business Program.[More Information]
Opinions
How to apologize with success
Admitting to have done something wrong has never been easy. Apologizing is that kind of action that implies a great amount of effort, no matter the person or the position he/she holds in a company. Tiger Woods, Akio Toyota, chief executive of Toyota, Jerry Levin, former head of Time Warner: they have all been through it!
Anthony Goodman, a specialist in leadership development, change management and employee communication gives his professional advice on how to deal with unfavorable situations. "First, act swiftly: no one likes a begrudged apology. Second, take care about the venue for your apology. Third, words mean less if unaccompanied by action: be clear how you are going to make amends."
Enjoyable reading
Getting Back to Even
CNBC's Mad Money host, James J. Cramer, draws a set of detailed, interesting, easy-to-follow rules on Getting Back to Even. Apparently, the current market is asking for thriving, instead of surviving as many of us might have behaved so far. A changing business arena which still offers opportunities to make profit is the subject of this week’s recommended book, as Jim Cramer points out various investment strategies and stock options. A true economic recovery guide!
See book details on Google Books

